Five key considerations for B2B tech brands looking to scale PR in Africa
While the changes over the past year have created a conducive environment for technology companies with highly-relevant products and solutions ...
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Tag: media
Pitching takes energy
Are agencies ready and willing to divert their energies into pitching? And if so – what new questions should they ...
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If you think online gaming is just a game, then you’re not part of The Matrix
With the disruptiveness of the Covid-19 pandemic, we saw shifts across all human habits, with one in particular that stood ...
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Challenging the internet’s colonial structure starts with looking to media history
Historically, many media institutions were at the service of “the colonising empire”, both in how they were modelled and used. ...
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Audio strategy: Ours for the taking
In the present zeitgeist, there is an incredible opportunity for audio growth and advertising – if we’re savvy enough to ...
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Four things to know about the future of media and entertainment
The media and entertainment industry, which saw a contraction in revenues due to the pandemic, is projected to rebound strongly ...
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