Climate change reporting is not connecting with people
The annual United Nations Conference of the Parties global climate change meetings play a pivotal role in elevating climate conversations. ...
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Tag: online media
Embrace changes in media in Africa – with caution
The world has only recently emerged from the worst of the Covid-19 pandemic. We are still dealing with the ongoing ...
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Case study: African news and entertainment brand uses Instant Articles to boost traffic, interactions and revenue
Genesis Media Emerging Markets (GMEM) is a news and entertainment company with brands in Nigeria (Legit.ng), Kenya (TUKO.co.ke), Ghana (YEN.com.gh) ...
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Digital advertising can certainly deliver impact, but it’s not the Holy Grail
Digital advertising’s readily available measurement metrics and low-cost perceptions make it more attractive by the day.
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World of Media: Amazon promises greener footprint, Carat wins big, a third of US advertisers have changed agencies over transparency issues
World of Media, The Media Online’s weekly wrap of need-to-know global media news.
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Can online content and traditional media co-exist peacefully?
The low-hanging fruit is gone and there’s a digital revolution going on out there that wants your audience. And it’s ...
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