Tag: OOH

OOH DEBRIEF: On my very first day in media I asked my media director, the legendary Frank 'FK' Muller, what ...

OOH DEBRIEF: Why all the fuss about the correct way to categorise Out Of Home media? Isn’t a billboard just ...

There’s absolutely no doubt that digital out of home screens are a game changer in the sector. Companies wanting to ...

Over the space of a decade, a huge proportion of South African population has moved to urban areas. This not ...

Out of Home South Africa has released the latest figures for the out of home industry. Sarel du Plessis, executive ...

South African cities are not blessed with wide pavements and long boulevards that enjoy major pedestrian footfall, as found in ...