Healthcare marketing in the AI era: empathy still inspires action
AI is transforming healthcare marketing through personalisation and data-driven insights Empathy is essential in healthcare marketing because trust drives action ...
Read moreDetails
Tag: Palesa Mokomele
The marketing mission remains clear
DKMS Africa is a qualifier in the 2025 Marketing Achievement Awards in the Excellence in Integrated Marketing category for its ...
Read moreDetails
Marketing for a second chance at life
Providing a second chance at life. This is the crucial role played by DKMS Africa in fighting blood cancers and ...
Read moreDetails
Authentic story-telling vs shiny campaigns a key theme at ACW
A panel discussion on communication opportunities, and its intricacies, at the recent Africa Communications Week highlighted the need for authentic ...
Read moreDetails
Relationship marketing and brand activities for the township market
When Thabiso Maphanga started Break Bread Consulting in 2014, he fulfilled a dream of using his professional and corporate sales ...
Read moreDetails
I Do, I Do, I Do, I Do, I Do…do I?
A new title was launched this month. Called I Do, the quarterly magazine is billed as an 'Afro-centric' relationship magazine, ...
Read moreDetails
