With data and automation playing a key role in modern media agencies, has media planning lost its human connection? Read more
RAM research by the Broadcast Research Council, now in its sixth year of operation, is still contentious. Here are views on its real value, and what media owners have done to stabilise and g... Read more
Agencies must become more proactive, instead of passive, and need to grow some teeth to rebuild trust, a global media agency said recently. Do South African agency executives agree? Read more
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry. Read more
What does it take for agencies to win big media accounts with clients? Is there a secret formula or strategy? We spoke to four industry leaders for their insights. Read more
