[BREAKING NEWS] PHD, a division of the Omnicom Media Group, has won the Unilever account, and will handle all it's Africa business. Read more
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Three brand gurus talk branded content, and how to get it just right. Read more
Everyone seems to be talking about branded content marketing nowadays, a less-intrusive alternative to traditional advertising. Read more
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry. Read more
The new approach to TV planning is to look at video communication, and not just linear TV. A ‘video plan’ contains a mix of TV plus YouTube plus Facebook plus GDN to build reach against the... Read more
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