[BREAKING NEWS] Earlier this year Unilever, one of the world’s leading advertisers, announced its intention to review its creative and media agency networks.
Reliable sources informed The Media Online today [Monday] of the appointment of Omnicom Media Group’s PHD Network to handle Unilever’s media planning and buying across the continent.
The African business is said to be worth around $100 million.
OMG Africa CEO, Josh Dovey, was able to confirm the move but declined to comment further.
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