Briefly… What’s in the October issue of The Media
In this issue you will find a solid focus and overview of the OOH industry and also so much more. The ...
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Tag: Posterscope
Briefly… Posterscope joins world’s largest OOH ad campaign for UN
In what aims to become the world’s largest ever advertising campaign, out of home (OOH) communications agency Posterscope has announced ...
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OOH driving value for advertisers
Out of home media is growing in terms of what it can do to market brands. Melina Meletakos reports. Digital ...
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People, traffic and billboards: Out of home in Africa
We have half jokingly described African cities as having three key OOH elements in common: people, traffic, and billboards. A little ...
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Capturing an airport advertising audience
Advertising in airports is not only lucrative but also very effective. Posterscope South Africa managing director Craig Page-Lee explains why ...
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All the media moves
Media Moves… TheMediaOnline's weekly round up. Dr. Ludi Koekemoer retires as principal and MD of the ACA’s AAA School of ...
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