Is there such a thing as not taking your business too personally?
If you’re a business owner like me, always striving to better your offering and the services you provide to your ...
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Tag: PR
The year that was in public relations and what to expect for 2022
Covid-19 disrupted many industries and public relations (PR) was no exception. It is great to see the optimism in the ...
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Lean in to positive change in PR industry
The term ‘traditional PR’ should be scrapped from the industry’s language. If you’re saying you are doing anything ‘traditional’ now, ...
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Stopping misinformation means fixing the relationship between journalism and PR
It used to be that journalism was the stronger player in the relationship, but now as a result of cuts ...
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Why the time is right to leverage the power of influence
Gone are the days when a brand could broadcast a message over the radio or TV and rest assured their ...
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For traditional PR firms, the transition to digital is long overdue
Digital PR is simply the evolution of what has until now been known as 'traditional' PR. The time when there ...
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