The possibilities of mall media, a little-understood OOH medium, are a creative option for brands. “Mall media can build new brands, remind shoppers about existing brands and specials or eve... Read more
Media Moves… TheMediaOnline’s weekly round up. Conversation LAB snaps up ex-Google staffer. Ogilvy & Mather saddened by resignation of Julian Ribeiro. Groupon South Africa appoints... Read more
In the Liberty Midlands Mall in Pietermaritzburg, elderly ladies can be seen every evening in takkies and tracksuit pants, chatting and power walking up and down the kilometre-long concourse... Read more
