Tag: public relations

The African youth market is bursting with potential. But marketers need to understand that this space is evolving as its ...

There’s a belief that more money automatically equals a better PR campaign. But that idea has been proven wrong, by ...

Have you also noticed the number of empty billboard structures in-and-around Johannesburg of late? This made me realise that companies ...

Public relations is seen as a ‘nice-to-have’ as opposed to a fundamental business requirement in today’s society driven by reputation. ...

In the last five years, I’ve witnessed pivotal moments and historical events occur in South Africa including the hosting of ...

Newsrooms are losing experienced journalists due to economic pressures, as media companies battle to contain costs. This is leading to ...