Until now media researchers have estimated the value of South Africa’s top income group. The PRC used actual SARS data to pinpoint just what it looks like. Read more
Digital reader subscription models utilise data science for relevance. Meanwhile, reader appetite for quality content is growing. Read more
The Publisher Audience Measurement Survey 2019 results, released last week, came at a time where trust in media brands has never been more important. Read more
Executive director and CEO of Caxton and CTP Publishers and Printers’ newspaper division, Piet Greyling, lost his battle against leukemia on Monday night. Read more
For every online reader to a newspaper, there are still 4.5 readers of the print-paper copy. For magazines that ratio slips to 2.8 print readers per online readers. Read more
In the disrupted media landscape the successful media strategist will display a high level of absorptive capacity and the cognitive ability to make effective media decision based on speed ov... Read more
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