Is radio losing its touch?
The latest RAMS report (released August 2014), which was researched in field from May 2014 to July 2014, shows radio ...
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Tag: RAMS
Is the dust settling at Saarf?
A year ago the National Association of Broadcasters resigned from the South African Audience Research Foundations (Saarf) sending shock waves ...
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The lifeblood of the industry
One of the core tools for media agencies and owners is research. While the media industry is changing at a ...
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Hollis’s handle on the Saarf rescue mission
Round two in the ongoing independent media research debate has kicked off. The battle cries ‘whose money is it’ is ...
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NAB recalls initial radio measurement RFP in interest of transparency
The National Association of Broadcasters (NAB) has recalled its initial Request for Proposal in the interests of ensuring a “fair ...
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Hard questions on the future of SAARF
Slowly but surely a way forward for SAARF is emerging. SANDRA GORDON asked hard questions of industry stakeholders. The past ...
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