SPARK Media respectfully disagrees with aspects of Chris Moerdyk’s article which bemoans the lack of credible market intelligence and research available to marketers and media agencies. Read more
The latest ROOTS research has once again offered consumer insights to assist advertisers in understanding communities while building their brands. Read more
The Media Online's weekly column delivering news of account wins, people moves and media business news. Read more
Local newspapers are proving to have great reach for advertisers. Read more
With retail under tremendous pressure to grow and most key nodes saturated with stores and major shopping options, South Africa’s townships are being seen as the only option for new stores o... Read more
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