Ladies and gentlemen, the political consumer exists. She is younger, vocal and importantly represents the growing sector of buying power. Read more
To get Google out of your life is a big undertaking. Could you live without it? Is it possible to live your life – and do your job – without it these days? Read more
With influencer marketing currently being the talk of the town, brands need to watch out for signs of fake influencers trying to scam them. Read more
The MediaShop hosted a post-election analysis session with Dr Vincent Maphai, to unpack the impact and effects on the country, including the media. Read more
Earlier this year, Nflu#ntial conducted a digital survey to gain insights specifically into South African consumers’ social media behaviour and sentiment towards influencers and their conten... Read more
At the start of a new year, digital marketers make predictions about what will happen the space in the year to come. Now that we are halfway through the year, we take a step back to see whic... Read more
