How short-form video is helping The Economist gain young users
With more than 61 million followers across Instagram, TikTok, LinkedIn and YouTube, X, Meta, a fifth of The Economist’s website ...
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Tag: social media
Live, now: the real-time marketing gamechanger
The revolution of live shopping technology brings a unique opportunity to local agencies looking to elevate their brand portfolios with ...
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Pot of gold?
The potential legal pharmaceutical market for hemp and cannabis in South Africa alone has been estimated at over R100 billion ...
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Looking for work? Three tips on how social media can help young South Africans
Our research suggests that young people should learn how to search for job opportunities, and advertise their skills and profiles ...
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Tell the truth and tell it fast: Crisis communications in an ‘always-on’ world
Crises can be unpredictable, impacting businesses of all sizes and industries. However, the approach to crisis management today has undergone ...
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Let the social media games begin!
The shift to Threads is a clear message to Twitter, and to the world’s richest person, that your hijinks will ...
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