While 2020 was undoubtedly an extremely difficult year for the world, it was a mixed one for large parts of the media and entertainment industry. This article is part of the Davos Agenda. Read more
The creative sector has spent two decades adapting to digital disruption. Then Covid-19 hit. The show will go on for the creative economy – but it’s not too late to rewrite the script. Read more
While investment in content has grown substantially, it has far outpaced growth in revenue from TV advertising, movie ticket sales and over-the-top video subscriptions. Read more
Movies are a massive value creator. Global box office revenues totalled $42 billion last year – an all-time high – contributing almost one-third of the estimated $136 billion in the value of... Read more
The pandemic has caused advertisers of all sizes to rethink the type of campaigns they should run. For many, this means focusing spending. For others, focus means changing the message. Read more
The COVID-19 pandemic is disrupting every industry. For the media sector, coronavirus creates both opportunities and challenges. Read more
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