A core principle of media planning is to balance and assign ratings across the entire target market (TM). Media Imperatives (MI) was developed to do just this. Read more
[PRESS OFFICE] Unfazed by the national lockdown, Transit Ads™ has put its time behind closed doors to good use and developed a progressive and ground-breaking new product. Read more
Vizeum’s South African arm is contributing more to the global business, and the launch of a new business tool will only boost it further. Read more
Cybertorial* Ask Afrika has launched a brand new geospatial market research tool that is set to revolutionise brand interactions with consumers going forward. It’s called GeoScope, and it al... Read more
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