Navigating advertising’s trust fault lines
Trust is a word bandied about our industry – some even say it’s advertising’s currency – and right now, it’s ...
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Tag: trust
Accountability in PR: Reclaiming ownership in a shifting industry
“Success has a thousand fathers. And failure is an orphan.” (John F. Kennedy) We’ve all felt it - internally within ...
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AI for you, me – and history
Newzroom Afrika co-founder Thabile Ngwato outlines her innovative vision of the impact generative AI could have on newsroom operations – ...
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The challenges of genAI in retail
Global retailers are quickly adopting generative AI to personalise and improve in-store and online shopping experiences... but many are struggling ...
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Building trustworthy media ecosystems in the age of AI and declining trust
More than two billion people globally will be participating in the democratic process in 2024, with elections happening in countries ...
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Five reasons why nano-influencers are the key to social media success
The UX on your Shopify store is seamless, your product offering is outstanding, but you’re not getting the clicks, traction ...
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