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6 Comments

  1. 1

    Charms

    I have cracked my brain so much trying to figure out if it’s Ben Kingsley or not. That was a brilliant concept and well executed. Well done to all involved.  

  2. 2

    OT

    When I first saw the Ad I thought it was another Johnny Walker Ad.  The execution is very similar to the JW ad currently flighting in cinema.  

  3. 3

    Corrinne

    Best Ad ever and so cleverly executed. Today is the first time I find out that it is genuinely Sir Ben Kingsley. I have argued long and hard with my family saying that he would never come all the way to SA to shoot an ad…….WOW!!! Thumbs up to you guys!!! Well Done!!!

  4. 4

    Johan Du Toit

    Is this advert available to view online somewhere? 

  5. 5

    DerekG

    There is a really interesting IP spat brewing over the Dial Direct response to this ad. See
    http://afro-ip.blogspot.com/2011/09/insuring-against-disparagement-santam-v.html

  6. 6

    Peter

    Obviously only the positive comments will be posted but, unfortunately the person chosen for the ad, no matter the title, gives Santam a particularly bad image and I mean image!

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