Sally Emery has been appointed launch editor of Good Housekeeping/Goeie Huishouding South Africa, returning from the United Arab Emirates to take up the post.
It’s not the first time Emery has worked for Associated Magazines. She joined the company as managing editor of Cosmopolitan magazine in 1996, later becoming deputy editor and working alongside editor Vanessa Raphaely for five years before moving on to edit Associated Magazines’ parenting title, Baby & Me.
Emery is a senior journalist with a wealth of more than 20 years’ publishing experience. She started her career at the Daily Dispatch in East London, before moving to Hong Kong for three years. She is currently the editor of the UAE’s largest women’s title, Aquarius.
“We are very happy to welcome Sally back to the Associated Magazines family,” said Vanessa Raphaely, Associated Magazines editorial director. “Sally not only fits the profile of the Good Housekeeping reader, but her vast experience in the publishing world makes her the perfect fit to launch and edit this trusted magazine brand in South Africa.”
Emery will head up the editorial team for Good Housekeeping, as well as for the Afrikaans version, Goeie Huishouding.
“I am delighted to be returning to South Africa and Associated Magazines to launch the South African edition of Good Housekeeping,” said Emery. “Good Housekeeping has established itself in the international market as the go-to, solutions-driven magazine for the woman seeking to make informed choices relating to all aspects of her life, and I look forward to bringing the brand’s ‘tried, tested and trusted’ core values to life in the South African editions.
“I believe that the timing is right in the South African market for the launch of a magazine like Good Housekeeping – a magazine that puts an emphasis on quality, value and trustworthiness and that talks to directly to women who embrace and appreciate all aspects of their busy, fulfilling lives.”