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Home News Media Mecca

Media Moves

by TMO Reporter
August 26, 2011
in Media Mecca
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Media Moves
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Media Moves…TheMediaOnline’s weekly round up on who’s moved where and which companies have scored what accounts. All the moves in media …

Jacaranda 94.2 announces new station manager

Jacaranda 94.2 has announced that broadcast industry stalwart Kevin Fine is its new station manager. Fine, formerly a popular radio presenter and latterly the CEO of a successful community station, replaces Alan Khan who relocated to Durban in June this year.

“I believe that Jacaranda 94.2 is a great brand with massive potential to be extraordinary,” he says. “It takes the optimum combination of talent, vision and innovation with good solid business savvy to make Life’s Greatest happen both on- and off air; to offer a product that is honest, consistent, true to its audience and always maintains a good sense of humour.”

Given Jacaranda 94.2’s commitment to the various communities it engages, Fine’s passion for community projects and social investment, especially with regards to physical development programmes for children, makes this management-station combination a formidable one:

Fine is best known for his on-air experience – with Voice of Wits, Smart FM (community radio), a 12 year run with 5FM hosting the phenomenally popular “Kevin’s Rise ‘n Fine” and later another firm crowd favourite with Highveld Stereo.

“Kevin has a great broadcasting mind, heaps of energy, and an eye for creating great advertiser opportunities. He’s the right guy to take this incredibly strong brand into a new era,” said Kagiso Media Broadcasting COO Nick Grubb.

Habari Media appoints Wayne Bischoff as Managing Director

Habari Media, the award winning digital sales house, has appointed Wayne Bischoff as managing director, effective September 1, 2011. Bischoff has an impressive 24 years of media sales and marketing experience, both local and international, across a variety of media platforms, including radio, TV, mobile, outdoor and print.

Most recently an executive team member at Spectrum Mobile where he worked across digital and mobile platforms, Bischoff has also held executive positions at South Africa’s leading media companies, including; Radmark; Mediamark; SABC; and ETV.

‘Wayne brings a wealth of both sales and management experience to Habari Media’, says Adrian Hewlett, CEO of the Habari Group. ‘Not only does he have solid relationships with key clients and agencies, his comprehensive understanding of media channels in South Africa, and his reputation for professionalism and innovation all make him the ideal candidate to lead Habari Media’.

Bischoff is delighted to join the award winning company, ‘Habari Media has shown phenomenal growth under the drive and vision of Adrian. I am privileged to be able to join such a high performance team and look forward to further strengthening Habari’s position in the market’.

Social Media / online internship placement offer – The Big Issue

The Big Issue South Africa is looking for an editorial intern for a six-month period to specialise in social media and the magazine’s newly-revamped website www.bigissue.org.za

This is an excellent opportunity for aspiring journalists to gain experience in the multi-faceted field of online and social media while working with a dynamic and experienced editorial team at a unique publication with a strong reputation for quality journalism.

The internship will be carried out at The Big Issue’s Cape Town head office in Woodstock.

Applicants must preferably be post grad students with a degree in journalism/media or communications. However, applications from students still completing their studies will also be considered.

The suitable candidate must have:

  • A good “nose” for news and display initiative
  • A proven record of news writing and an excellent command of English
  • An interest in South African cultural, social and political issues
  • A thorough understanding of online and social media
  • The ability to pick up multimedia skills quickly (i.e. updating website)
  • A passion and interest in the quick-paced online media industry and related trends
  • The ability to source stories, blogs, features, photos, video clips within a quick turnaround time
  • The capability to work to deadline

A monthly financial stipend will be offered to the successful candidate. Interested applicants should submit a CV, an example of their written work and a motivation letter by Monday 5 September 2011. Submissions to be sent via email to editor@bigissue.org.za

Good Housekeeping announces a slew of appointments

Kauthar Lukie, appointed as Production Controller
Storm Mascall, appointed as Business Development Manager
Sarenda Eloff Voster, appointed as Deputy Editor

Caron Isaacs, appointed as Advertising Controller
Carmen Clegg, appointed as Senior Advertising Sales Executive
Paula McAvery, appointed as Chief Copy Editor

Petro Bosman, appointed as Copy Editor/Translator
Vicki Sleet, appointed as Lifestyle Editor

Teresa Van Der Bank, appointed as Syndication Manager
Michelle Joubert, appointed as Marketing Designer

Gendel appointed by Mango Airlines

The Gendel Strategic Marketing Group has been appointed to handle the brand and tactical advertising and the supporting through-the-line promotional strategies for South Africa’s high-flying, low-cost airline, Mango.

“This is huge for us,” says Mike Gendel, Gendel Group MD. “It amounts to a significant step up for our Group. The excitement and passion is palpable amongst our team, after a challenging eight week, four-way pitch against agencies we respect highly.

“Mango is a prestigious South African brand, with massive spontaneous awareness amongst consumers. Mango’s culture is based on the concept of ‘engagement’. The airline’s clear philosophy of building relationships – with both guests and business associates –resonates perfectly with our own culture and professional approach.

“Mango is a brand you just can’t help relating to,” says Gendel. “You feel comfortable engaging with the company. The management and staff have shaped an airline brand that is now poised for substantial growth. We share the carrier’s broader business vision for the brand and their objective to increase their market share in the low cost segment on the routes operated by Mango; and we are fully committed to supporting the business goals with innovative strategies that achieve measurable results.”

Kalahari Ads win for Tin Can

Kalahari Ads is the online and print classifieds division of Naspers. Tin Can will be responsible for delivering a PR campaign in line with their ‘Buy & Sell Virtually Anything’ campaign, initially leveraging activations and above the line deliverables, and focusing on the companies various product offerings.

“Kalahari Ads is growing very quickly and our PR requirements change constantly,” says Bronwyn Johnson, head of marketing at Kalahari Ads. “For this reason we were looking to partner with a PR company that would quickly understand our brand and be able to respond proactively to our rapid growth. We needed a partner who is energetic and dynamic; who could give us the PR injection we need to catapult our business to the next level.

“Tin Can immediately understood our brand and presented fun and unique ways to promote our business offerings to the South African market. Their close relationship with our advertising agency is also advantageous, as it allows us to share our marketing strategy across various media more effectively. Tin Can brings their excitement, enthusiasm and experience to the mix and we look forward to working with them.”

Commenting on their appointment, Tin Can’s Group Account Director, Kisha van Vuuren says that Tin Can’s ability to develop a strategy that met the brief for both product and brand awareness in the consumer space, won them the business.

Legacy Parks signs marcusbrewster

Legacy Parks, South Africa’s first privately-owned and operated eco-friendly cemetery, has appointed marcusbrewster as its PR agency of record.

marcusbrewster’s Cape Town office is handling communication and PR strategy around the introduction of the natural burials concept as well as  media liaison, reputation management and publicity duties for the company.   The first site, Wiesenhof Legacy Park, launched in August  in a conservation area outside Stellenbosch.

“Legacy Parks is a more natural alternative to traditional cemeteries, burials or cremation and a safer, more tranquil place for family members to remember their loved ones in an environment where preserving legacy is a central concept,” says Legacy Parks CEO Willie Fouche. “People now have the option of leaving this world in an Earth-friendly way.”

The beautiful Wiesenhof site, outside Stellenbosch, became South Africa’s first privately-owned nature reserve in 1968, and attracted more than 20 000 visitors each year in the 1970s. Now, while still remaining a nature reserve, the land will be developed in phases, offering grave sites and memorialisation areas for the scattering of ashes with seeds to create fields of flowers or tree planting. Plant life and existing indigenous trees create a natural habitat for wildlife, including zebra and springbok, to flourish, making Wiesenhof Legacy Parks unique in the world of eco-cemeteries.


Tags: GendelGood HousekeepingHabari MediaJacaranda 94.2Kalahari AdsKevin FineMangomarusbrewsterThe Big IssueTin CanWayne Bishchoff

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