Out of home street pole media company AdReach has launched a clutter-free advertising concept that allows advertisers to “own” the street on which they’re punting their brands.
Exclusive Zone advertising means brands can book a long series of boards or creatively wrap them enhanced by a customised activation.
The effect is impressive. The zone clearly conveys a brand’s message with arresting visual impact that’s rare in outdoor these days.
“Once you and ADreach have strategically selected the street/s that’s best for you, it’s your zone for the taking,” the company promises.