Seasoned and aspiring travel bloggers will be spoilt for choice at this year’s Getaway Travel Blog Conference, which will for the first time provide elective workshops catering for niche interests, hosted by experts in their fields.
The day’s discussions will provide delegates with the tools to make a success of their travel blogging efforts and will cover a gamut of social media, blogging, creative, design and technical topics. Among the industry heavyweights sharing their wisdom and experience will be social media guru, educator and founder of the Ogilvy Digital Marketing Academy, Dave Duarte; user experience designer at Clickshape, Joseph Lawrence; digital innovator and head of Retroviral Digital Communications, Mike Sharman; and digital marketer and head of paid media at Quirk, Heidi Ocker.
They will join travel writers and other creatives on the platform at the Cape Town Tourism-sponsored event at the Double Tree by Hilton Cape Town Upper Eastside in Woodstock, Cape Town, on 3 August 2013. Local bloggers in the speaker line-up include ‘Mzanzi Girl’ Meruschka Govender, successful food and travel blogger Ishay Govender-Ypma and Anton Crone, former ad man turned travel writer.
The parallel breakaway sessions will take up the majority of the day’s programme, while plenary sessions looking at topics like monetising blogs, travels trends and building a blog brand identity with integrity.
The Getaway Travel Blog Conference (hashtag #GTBC) costs R800 a person (R700 for Getaway bloggers), which includes a full day of presentations, lunch and refreshments.
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