Click, share and roll in the money. FriendTips is a new social platform that launched in South Africa this week and will provide cash back to anyone who successfully recommends concerts and events, concepts, products and services to their friends.
FriendTips (@FriendTips) is the brainchild of Kosie van Niekerk who joined forces with digital marketing partner, Lumico, to create awareness about the platform. The site’s first promotion is supported by Computicket, Sony Music and Select Music, among others.
Those influencers aware of the hottest, most exciting events and products are not only able to purchase tickets through the FriendTips website, but will make money in the process when they get their friends to follow their advice (courtesy of 10% back on every additional ticket sold).
“It couldn’t be a simpler process. There are three easy steps to follow: register yourself on the official FriendTips website and after registration you’ll receive a unique URL code that you can share with friends on social media. Once your friends use this link to purchase their tickets or products, you’ll receive a percentage cash back in your bank account,” explains Daniel Malherbe, co-founder and director of Lumico.
The first event promoted through FriendTips is the highly popular Krone2 concert, taking place on 25 and 26 July at Carnival City, where a who’s who list of artists will be performing, including Snotkop, Kurt Darren, Nicholis Louw, Ray Dylan, Heinz Winckler, Brendan Peyper, Adam Tas, Andriëtte, Liezel Pieters, Elizma Theron, Karlien van Jaarsveld and Andre Venter.
Adds Malherbe: “Although just launched, the response thus far has been phenomenal as it’s a complete win-win situation for consumers. Who wouldn’t want to make a bit of extra cash just by suggesting activities and products that they would have supported in any case?”
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