Advertising

I recently spent time at Re:Think, the Advertising Research Foundation’s annual conference on the latest developments and innovations in advertising and...

More and more South African brands are turning towards advertiser funded programmes (AFPs) in an effort to differentiate themselves in...

It’s no secret that South Africa’s Advertising Standards Authority has been battling on many fronts to stay alive and relevant...

Ask online advertisers what their biggest headache is today, and they will probably say ad blockers, which are browser extensions...

What goes into an ad? This question used to be simple, but in today’s world, the lines are blurred between...

Do you ever get the sense that advertisements you see online know more about you than you might expect? Have...