Tag: Ad Dynamix

The future belongs to niche and ‘passion’ titles. Controlled distribution and the agility that comes with independence are also prerequisites ...

It’s been a tough time for the publishing industry, with a number of titles shutting up shop, but a few have ...

The Media Yearbook, the only one of its kind in Africa, offers an important and independent overview of the media ...

Digital advertising will not get the respect it deserves in the marketing mix until media buyers and advertisers look at ...