Despite all the setbacks in 2020 for TV planners, those clients with a high portion of their media spend allocated to television had a good year overall. Read more
Podcasts are a rare point of growth in the current media landscape. They are valued for convenience, intimacy, and choice. The younger, better educated audience is also highly desirable to a... Read more
A free and robust press is crucial to a healthy society. President Cyril Ramaphosa recently took time out to champion the media for their contributions to the fight against the Covid-19 pand... Read more
A rapid-fire tactical Kreepy Krauly campaign launched in response to the Netflix hit, My Octopus Teacher, is a perfect example of how a small budget can deliver results. Read more
Most people forget complicated statistics and facts, but they almost always remember a well-told story. Here, the founding creative partner of FoxP2 traces story’s humble roots. Read more
It is customer service week. A South African journalist recounts an unfortunate tale of extremely bad customer service. And suggests ways of fixing the mess. Read more
