Tag: AMPS

South Africa’s media players are showing positive audience results midway through the year. This is the broad-strokes view of the ...

The LSM 4-6 consumers are the biggest grouping and are vital to advertisers. Gordon Patterson explains why they are so ...

If men are from Mars and women are from Venus, are their media choices light years apart? Megan Chronis tackles ...

When it comes to South Africa’s lucrative LSM 8-10 segment, two language groups make up the lion’s share of this ...

This industry is notorious for doing a lot of complaining about what they are experiencing but not really doing anything ...

Research into community media has revealed that the sector is vitally important to its stakeholders and that readers want a ...