What a client wants, what a client needs…
While media agencies seem to be in a complicated situation at the moment, Beth Shirley tried to find out what ...
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Tag: AMPS
Avusa LIVE plans for rise in black Internet usage
The latest AMPS AB Report revealed an interesting shift: for the first time ever, black Internet usage has passed that ...
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Latest AMPS sees Internet usage up
While the middle class is expanding, and use of the Internet has increased significantly, unemployment levels have remained unchanged, with ...
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Media agencies: Get to know your consumer, or die
There has been lively debate about the future of media agencies, especially as much seems against them: direct deals between ...
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