The Publisher Research Council commissioned InSites Consulting to conduct a study among online consumers. This is what they discovered. Read more
The power of personality is a key driver in attracting audiences for radio. Primedia Broadcasting’s chief strategy officer, Deborah Schepers, tells us more. Read more
Why should advertisers consider utilising radio for effective messaging during the lockdown period? The answer lies in what content audiences are engaging with during this period. Read more
The Publisher Audience Measurement Survey 2019 results, released last week, came at a time where trust in media brands has never been more important. Read more
The Publisher Research Council’s Josephine Buys checked in with South Africa’s industry research bodies to find out about their state of health, and what’s in store for 2020. Read more
Day two of this year’s PAMRO conference, #PAMRO2019, was just as insightful, following a stellar line-up of presentations on the first day. Read more
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