Tag: branded content

The third annual Digital Media Africa (and the attendant awards) takes place in Johannesburg on Friday. Under discussion this year ...

Thanks to millennials, radio in South Africa is alive and well, although terrestrial radio may take a knock from its ...

Three brand gurus talk branded content, and how to get it just right.

South African marketers have clearly embraced new branded content opportunities. This discipline is certain to grow, as will the understanding ...

Advertisers, agencies and publishers are working together to find innovative ways to monetise content, but what happens when native advertising ...

Associated Media Publishing has seized the moment and launched a digital company, ampDigital, to take advantage of the digital opportunities ...