Regulated traditional, linear TV continues ... remains the ‘people’s choice’ in audio-visual content consumption, despite years of predictions around its demise due to various threats. Read more
Herein lies the key benefit for all stakeholders: the creation of an ES that is used as a hub to fuse the different media currency surveys. Imagine having a single fused survey that includes... Read more
Eighty-two percent of adult females in South Africa listen to radio every week, according to the interim radio listenership data from the BRC. Read more
With changing viewing habits come changing measurement tactics. We take a look at our evolving metrics. Read more
The Broadcast Research Council of South Africa (BRC) will be overseeing the next iteration of Infinite Dial, the leading study on digital audio from Edison Research. The South African editio... Read more
Interim radio listenership data, released by the Broadcasting Research Council of South Africa (BRC) for quarter 1 of 2021, show a high listenership among the youth of South Africa. Read more
