Many people talk about the future of advertising. It’s a hot topic, especially when you come from an agency background. I’ve sat in debates and had exchanges with people on the agency side a... Read more
It is estimated that the worth of the South African out of home (OOH) sector will grow to R4.8bn in 2020, from R4.2bn in 2015. This is according to PwC and was the starting point for OOH pla... Read more