Tag: consumers

While some 2.5 million South Africans currently shop online, this is only 1-2% of total retail sales, leaving much room ...

Trudon has 'relaunched' its Yellow Pages brand, revealing an app that is designed to appeal to younger consumers. A new ...

The Protection of Personal Information Act (POPI) will be coming into effect within the next two years and will have ...

Brands can collect personalised audience data from customer engagements to craft meaningful hyper-personalised omni-channel marketing campaigns at scale.

Advertising is a vital source of funding and support to many media, so it is curious that they should sanction ...

With tech giants such as Facebook, Apple and Amazon on a drive to produce their own short- and long-form video ...