Social networks are under siege while social activism has reached a 50-year high. Mountains of data accumulate in organisational silos, while marketing professionals deal with brand values i... Read more
With the new year in full swing, businesses are in the process of developing and refining their strategies for a fruitful 2019. Media analysis company Focal Points has identified three of th... Read more
The Consumer Electronics Show (CES) wrapped-up in Las Vegas last week. The annual event gives enthusiasts a taste of the latest gadgets and devices on the horizon of consumer technology. Thi... Read more
Psychological ownership is an important concept in marketing. Sellers are motivated to elicit it because having it makes you want to buy their goods. Read more
What was the most disruptive influence on media over the past 10 years and what will have the greatest impact over the next decade? #TenYearsInMedia Read more
A recent Media Connection-hosted event was the perfect opportunity to showcase the brand’s new partnership with online radio station Massiv Metro. Read more
