The ad industry is going on a diet forced upon us by an oligopoly of internet companies who clearly do not want to work together going forward. What does that mean for you? Read more
The billions of folks who browse the internet every day are not up in arms about Google’s announcement last week proposing cohort-based targeting as the replacement for cookies. Read more
Anzu.io has announced a new partnership with Digiseg, which will bring precise, cookie-free data to in-game advertisers, enhancing the value of their digital campaigns. Read more