Tag: Cory Treffiletti

Is the role of a media strategist getting easier and less complex, or are media strategists becoming 'innovation-averse'?  Stop, go ...

The conversations in Cannes were incredibly valuable. I met with so many people to discuss the opportunities and challenges facing ...

We are witnessing the evolution of the music business. Artists from the 1950s went away. That was a fact of ...

Being a publisher ain’t easy. Your direct traffic is starting to decline, and you’re struggling to find new and innovative ...

Way back in Q1 of 2023, I wrote an article here that predicted the web will see a massive traffic ...

AI is here to stay.  It was in play during the Super Bowl with multiple executions in the content, as ...