Data is still core to being a successful marketer, but there’s a more tangible consumer resistance rooted in privacy as a result of the recent Facebook issues. Read more
Cambridge Analytica's approach to data-crunching represents a step change in how analytics and psychographic profiles can be used as a tool to generate insights – and to exert influence. Read more
Nowhere was Winnie Madikizela-Mandela's passing more vigorously marked than on Twitter where her conflicted legacy sparked a new wave of Winnie appreciation and condemnation. Read more
Facebook Ireland has sent a letter to South Africa’s Information Regulator clarifying the extent of the data breach with South African users. Read more
The era of unregulated innovation online has ended. There will be disputes, new laws for platforms and debates, but firms such as Facebook, Google and Twitter are being made accountable. Read more
Facebook and Snap have quickly morphed to become platforms. The impending question is, exactly what kind of platform do they think they truly are? Read more
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