Media strategists are still frustrated by the isolation of different media research currencies, wanting a single source for proper comparisons. Read more
What happened with Cambridge Analytica wasn’t a breach or a leak. It was a wild violation of academic research ethics. Read more
The out of home advertising market is showing strong upward signs and companies playing in this space are positioning themselves to take advantage of its popularity. Read more
The operating nature of digital media ad serving makes ad viewability a reality in digital media, and the industry should be accountable for ad viewability. Read more
Late on Wednesday evening, the Hawks raided investigative journalist Jacques Pauw's Riebeek Kasteel home. Here is a visual representation of the connections described in his book. Read more
Associated Media Publishing has seized the moment and launched a digital company, ampDigital, to take advantage of the digital opportunities presented by insights into its audience. Read more
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