The damage is done. The recent political shake ups towards populism in the hyper-connected western world contains a powerful sub-text: The failure of traditional news media to transform its... Read more
Media houses have invested massive amounts to convert analogue newsrooms into digital first newsrooms. But has this converted into revenue? With the uptake of smartphones, the South African... Read more
While cellphone listening includes some streaming radio, most of it will be via the FM receiver that many phones contain. The reason is simple. FM doesn’t use data, and is therefore free. So... Read more
BRC RAM has come of age, reporting data for its first full year of existence. Michael Bratt attended the release of the numbers to find out more. The latest RAM release has reiterated a lot... Read more
As far as the future is concerned, newspapers looking for a one-size-fits-all solution for revenue generation will come up empty handed. The most effective recipe for success will stem from... Read more
When marketers determine how to spend their money, they tend to look at each channel and decide on allocation. This typically breaks out to TV, online, mobile, out-of-home, print, events/exp... Read more
