Tag: data

The media world is more personalised than ever before, as consumers are increasingly spending time on their connected personal devices ...

This year’s Kantar Dimenion study, titled ‘media and me’, investigates how brands, media owners and agencies can win in an ...

Beyond lockdown, beyond this global pandemic, we will return to a world where data will be the 'secret weapon' that ...

SABC News has shown a substantial increase in viewers and market share.

Most of the world’s largest marketers focus on age and gender when they plan and buy media. This is especially ...

As South Africa entered its third week of lockdown, media coverage research by Ornico showed marginal increase in mentions compared ...