We’ve done it! Now OMC can give accurate performances for digital OOH campaigns
The OMC has introduced a formula to calculate the viewability of digital ads to supply advertisers with realistic reach and ...
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Tag: digital
COVID-19 and the Rise of the Planet of the Geeks
With every advancement, technology has made the use of digital media slicker, faster and more engaging and there is truly ...
Read moreDetailsWho moved my cubicle? Mastering the art of social distancing in the workplace
As companies grapple with the crippling effects and uncertainty of the new virus, it is also presenting us with a ...
Read moreDetailsTransforming South Africa’s creative industry for global impact
Peter Khoury’s two-years as chairperson of the Creative Circle has transformed the product and perception of one of the country’s ...
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Exponential Interactive announces VDX.tv is expanding into international markets
Digital advertising leader Exponential Interactive has announce that it is rolling out its new, video-driven business division, VDX.tv, in international ...
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Reduce the drop-out rate in SA’s higher education institutions with digital transformation
South Africa has many issues that education can solve. And, while there’s still much work to do, the most compounding ...
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