Murdoch to Musk: global media power has shifted from the moguls to the big tech bros.
Until recently, Elon Musk was just a wildly successful electric car tycoon and space pioneer. Sure, he was erratic and ...
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Tag: Elon Musk
Do you remember Twitter?
Do you remember Twitter? It was a solid component of the social media mix. It was a platform for advertisers ...
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Apple, Disney and other big brands are pulling X ads
Elon Musk’s recent endorsement of an antisemitic conspiracy theory on X (formerly Twitter) is the latest in a series of ...
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Let the social media games begin!
The shift to Threads is a clear message to Twitter, and to the world’s richest person, that your hijinks will ...
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Seven Days on Twitter: The South African Media Run – #Standby #Go
I’m back, the news is dreadful and I’ve been watching it so you don’t have to. But for a little ...
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Do rebrands work? Can you trademark an X?
To non-moguls, Elon Musk’s (perhaps temporary) rebrand of Twitter to 'X' may seem high risk, amateurish, or even capricious.
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