Tag: global advertising

The World Federation of Advertisers is launching the world’s first-ever global diversity, equity and inclusion census of the marketing and ...

P&G chief brand officer Marc Pritchard dropped a bombshell last week, changing the way one of the world’s largest advertisers ...

Despite South Africa’s slowing economic growth, it is expected that the country’s advertising market will grow in 2020, albeit at ...

For global brands to make a local connection is not always as simple as adding some shots using local talent ...

At a time when many South African professionals are considering a move out of the country and many others have ...

Global advertising is looking substantially better than this time last year, Nielsen’s Global AdView Pulse reports. While ad spend increased ...