Learning from visionaries, bringing home gold
The bustling city of London is playing host to agency CEOs who will present their strategy and vision to the ...
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Tag: IAS
Media Moves: DStv and ZEE launch Zulu channel Zee Zonke, Cindy Diamond takes helm at SABC commercial, Google announces AI first accelerator programme for African startups
The Media Online’s weekly round up of people, account and business moves in media.
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The elusive signature: Sign of the times?
It’s a go… all parties are on board and happy with the KPIs, SLAs and potential ROIs. The only thing ...
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Media auditing and assurance: Would you buy a car off its spec sheet?
Media agency pitches without media auditing and assurance are hollow, time-wasting, and could cost big money in the long run ...
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Before you pop the question, do you really want to put a ring on it?
The chemistry session goes well. You like what you see. But have you asked the questions that will ensure the ...
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Why SA agencies and marketers should embrace media assurance auditing (with video)
To reassure clients their money is being well spent, their campaigns are effective and their return on investment is positive, ...
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