The way we engage, leverage technology and even make a living is shifting – and this is what is driving our top social trends for 2022 list. Read more
[PRESS OFFICE] As with every other aspect of life, the pandemic has changed how and when we shop, as well as where and what we buy. Read more
Gone are the days when a brand could broadcast a message over the radio or TV and rest assured their target audience was listening. Read more
Should we not be looking at a body or organisation that can promote consistent number verification and influence metrics not based on reach only? Read more
Does South Africa have any formal regulations in place to ensure influencers declare their endorsement of products/brands on social media? Read more
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