Tag: Kantar

Social media is now an even greater source of brand discovery and engagement and a channel that brands simply cannot ...

The South African Marketing Industry Alliance has revealed the results of the WFA’s first Global Diversity, Equity & Inclusion Census.

The Media Trends and Predictions 2022 report provides a deep understanding of next year’s media consumer, alongside the key media ...

We know that understanding media placements is getting more complex, changing media behaviour adds to the mix and it’s imperative ...

To check in on how consumers are feeling, Kantar’s Barometer revisited consumer attitudes, habits and expectations in light of the ...

The mere fact that your ad was liked by its audience is not evidence that the ad was in any ...