Both streaming and live-streaming are regular additional arrows in the quiver of media platforms that need to be used to engage with an ever-changing consumer. Read more
Eighteen months of data, building trendable data and new observations in consumer behaviour have emerged from the Marketing Research Foundation’s latest Marketing All Product Survey (M... Read more
[PARTNER CONTENT] All the data, all in one place! The Marketing Research Foundation will present the first full-year data of the Marketing All Product Survey on 20 October 2021. Read more
2020 was a very hard year all round when South Africa went into lockdown, and we at the Marketing Research Foundation honestly believed that our chances of releasing the MAPS data was a pipe... Read more
The much-anticipated first wave of Marketing Research Foundation’s Marketing All Product Survey (MAPS) data has rolled in – despite the challenges wrought by the global pandemic and continue... Read more
Completing fieldwork for the first MAPS research required adapting and innovating due to Covid-19. Nevertheless, Plus 94 Research has completed the first phase of the survey. Read more
