On the record: The King and the Clown come together
When it comes to corporate rivalries, there are none more ferocious than Burger King and McDonalds. As a recent campaign ...
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Tag: McDonald’s
Why the ‘fast food craver’ market is on the rise in South Africa
Fast food is big business in South Africa, in fact, it’s one of the fastest growing sectors and one of ...
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World of Media: Snoop Dogg launches new marijuana ad agency, Adidas evolves its strategy, Vodafone holds media pitches
The Media Online's weekly round-up of need-to-know, global media stories.
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Just pause… Take a break from all the ‘busy-ness’
What do brands have to do to connect emotionally in the never ending busy-ness? Recent studies globally on human stress ...
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Safely back under the golden arch
McDonald's recently displayed a clever use of public relations basics to counter a negative impression. Here’s the relevant rule: if ...
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Kick off! The World Cup advertising action
‘Philip’ might not be here in South Africa, filling us with ‘gees’, but Brazil, home of the 2014 Fifa World ...
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